In e-commerce, what really matters the most is the user experience. From the moment a potential customer lands on your website to the point they make a purchase, every step should be seamless. Two critical components that play a significant role in this journey are the Product Listing Page (PLP) and the Product Detail PageContinue reading “PLP vs PDP: All You Should Know”
Tag Archives: product
How to create e-mmersive product content
Our vision is to enable companies to create end-to-end personalized product experiences, thereby bridging the last gap between adverts and product detail pages to drive revenue and brand power. Bringing together immersion as the desirable content approach and e-commerce as the ultimate goal of any product-focused business, we define e-mmersive product stories as a successfulContinue reading “How to create e-mmersive product content”