As an ecommerce business owner, you’re likely always on the hunt for fresh and effective ways to boost sales and improve customer satisfaction, right. Here’s an idea you might not have considered before – product cases. No, we’re not talking about physical cases to store your items in. We’re talking about detailed, real-world examples that […]
Product messaging is in the midst of a transformation – driven by artificial intelligence and tools like ChatGPT. Many companies believe that crafting the perfect product message ends with creating a good prompt. However, this perspective oversimplifies a process often fraught with many other challenges. So, how to speak to your customers so that they […]
In the Zendesk report 2023, it was revealed that companies tend to interpret personalization on their online stores narrowly. Many Shopify ecommerce businesses assume they provide exceptional customer experience to each buyer through enough personalization. After all, they set up newsletters with customer names, they’ve done some research on customer personas, and they keep repeating […]
As all eCommerce store owners, marketing managers, and business development executives will tell you, the future of online selling is in personalization.