This year, Black Friday is approaching faster than ever. This shopping extravaganza has become synonymous with incredible deals and discounted prices. But so it’s not just a big shopping spree for many. Most importantly, it’s a golden opportunity for online retailers. Are you ready to make the most out of it? To help you, we’ve […]
E-commerce website users now expect to have all the information they might need to make a decision right away – and that it will be tailored to their needs. With the product and customer data scattered around multiple systems and tools, though, this might be quite a hard task for e-commerce brands – especially if […]
In the Zendesk report 2023, it was revealed that companies tend to interpret personalization on their online stores narrowly. Many Shopify ecommerce businesses assume they provide exceptional customer experience to each buyer through enough personalization. After all, they set up newsletters with customer names, they’ve done some research on customer personas, and they keep repeating […]
Logically, I know that 2014 was almost a decade ago, but I remember it as if it was just yesterday.