Today the founding team of Prodport, a headless software platform for dynamic and personalized product detail pages, is proud to emerge from stealth mode and announce their public launch in the U.S. and Germany.
Have you ever clicked on an ad, only to be taken to a generic product page that doesn’t seem to have anything to do with what you were interested in? It’s a frustrating experience, and it’s one that happens all too often. But what if there was a way to change that? With Prodport’s headless […]
As Black Friday and Cyber Monday approach, many online stores are beginning to build landing pages in support of the holidays. However, creating landing pages can be costly, time-consuming, and add an additional click to the user journey—rather than sending people directly to the product page and reducing purchase friction. With adaptive product information, you […]
5 Product Page Personalization Challenges—and How to Solve Them — Before Black Friday and Cyber Monday
Personalization is not a buzzword—and it’s no longer an option for e-commerce brands. It’s now expected. In fact, a recent study from Elastic found that 88 percent of online shoppers are more likely to continue shopping on an e-commerce website that offers a personalized experience. For Gen Z and millennial shoppers, that number increases to […]